Hereford College of Arts recognises the climate emergency is one of the most urgent problems facing human society and life on our planet. In a pledge to practice more sustainable methods, the college is no longer providing disposable cups, as a way to encourage students and staff to bring their own.

Hereford College of Arts presents the opportunity to design and brand the reusable HCA bottles that will be available to purchase in the college shop. The audience will be current and future HCA students, staff and members of the public who may visit the college shop.
A brand pattern that showcased different elements of sustainability

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